Apple Intelligence Articles
Expert insights and practical guidance on apple intelligence from the #sharp team.
Your phone's two biggest rivals just teamed up — and transformation teams should be paying attentionBy The #sharp Team • June 9, 2026
On 8 June Apple unveiled the next Apple Intelligence — built in collaboration with Google and its Gemini models. Three strategic decisions every transformation leader is about to face: buy the engine, own the experience, and design privacy in from the start.